Define And Summarise Creative Design Brief


Task 1

Define and summarise the following range of creative production briefs:

·         Contractual
·         Commission
·         Negotiated
·         Tender
·         Formal
·         Co-operative
·         Informal
·         Competition

In addition, you must also provide a summary of professional self-development opportunities working to each of the briefs would provide for you in the following categories:

1.     Communication
2.     Time management
3.     Technical skills
4.     Career progression

In addition, you must gather examples of creative production client briefs and annotate said examples, providing information in your own words under the following categories:

1.     Who is the client?
2.     What media product(s) does the client require?
3.     What is the timescale to deliver the product(s) to the client?
4.     Who is the intended target audience the client wishes the product(s) to appeal to?
5.     What are the legal and ethical issues relating to the production?
       6.   What constraints do you have to work within (budget, length of product, format)?

Different types of production Briefs



Client Production Brief